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Senior Product Marketing Manager - Pain Management

Cincinnati, Ohio, EE. UU. ● Minneapolis, Minnesota, EE. UU. Sol. nº 2232
miércoles, 9 de octubre de 2024

POSITION SUMMARY:

The Senior Product Marketing Manager – Pain Management will be primarily responsible for downstream support of AtriCure’s Pain Management products for post-operative pain relief in cardiothoracic procedures.  This role must be able to work with cross-functional teams to drive awareness and routine adoption of the therapy; this includes Sales, Marketing, Research and Development, Clinical Affairs, Operations, Finance, Quality Systems, and Regulatory.  

 

ESSENTIAL FUNCTIONS OF THE POSITION:

  • Align with field team to refine and implement marketing strategies and programs
  • Educate, advise, and interact with customers in support of business goals/objectives
  • Propose positioning, messaging, and market segmentation strategies for advertising, physician education programs, tradeshows, and patient advocacy outreach
  • Monitor competitive landscape to enable the franchise to develop better informed strategies and communicate internally to relevant stakeholders
  • Work with all departments to execute effective product launches and ongoing support to achieve sales performance goals
  • Identify opportunities to present emerging data related to the therapy at major medical conferences
  • Lead Advisory Board meetings to drive consensus and standardization of evolving procedural and multi-modal pain management strategies
  • Contribute to overall Pain Management franchise strategy roadmap and implement business plans to grow the product line
  • Establish relationships with key opinion leaders to assist with voice-of-customer activities and deliver needs assessment for future product development activity
  • Work closely with Research and Development to manage assigned products

 

ADDITIONAL ESSENTIAL FUNCTIONS OF THE POSITION:

  • Regular and predictable work performance
  • Ability to work under fast-paced conditions
  • Ability to make decisions and use good judgement
  • Ability to prioritize various duties and multitask as required
  • Ability to successfully work with others
  • Additional duties as assigned

 

BASIC QUALIFICATIONS:

  • Bachelor’s degree required or demonstrated equivalent combination of education, training and experience.
  • Bachelor’s degree in marketing, biomedical engineering, or a related field
  • Minimum of three to seven (3-7) years successful sales/marketing or related experience
  • Ability to influence cross-functional teams without formal authority, preferably engineering teams
  • Builds and nurtures relationships internally and with external customers
  • Analytical and strategic, effective technical writer, and strong moderator/presenter
  • Hands-on and able to manage multiple deadlines in a fast-paced environment
  • Ability to travel 20-35% domestically and internationally

 

PREFERRED QUALIFICATIONS:

  • MBA or advanced degree
  • Medical device experience, especially cardiovascular surgery or pain specialties
  • Experience with international organizations and customers

 

OTHER REQUIREMENTS:

  • Ability to regularly walk, sit, or stand as needed
  • Ability to occasionally bend and push/pull as needed
  • Ability to pass pre-employment drug screen and background check

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Otros detalles

  • Grupo de puestos Product Marketing
  • Función del puesto Marketing
  • Tipo de pago Salario
  • Indicador de empleo Non Manager